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Concept Project
Landscaping & Garden Design
A transformation-led concept that uses the work itself as the strongest possible sales argument.
- Industry
- Landscaping
- Focus
- Before and after transformations, enquiries
- Type
- Concept project
Inside the concept
The business challenge
Landscaping is a considered purchase with long lead times. Prospective clients need to picture the finished result on their own property.
The design solution
Paired before and after imagery leads each project entry, supported by scope, duration and materials. Seasonal availability messaging creates a reason to enquire now.
Included
Features designed in
- Before and after project comparison layout
- Scope, duration and materials summary per project
- Service-area coverage map section
- Consultation booking form with site details
Why it works
The structure gives homeowners the visual proof and practical detail they need, so enquiries come from people already sold on the standard of work.
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